SPEAKERS:

Louise Clements

President, MacLaren MRM Toronto

As our industry has evolved over the past two decades, Louise has been one those rare leaders who has consistently and enthusiastically steered into a future full of new possibilities. That’s why she’s dedicated to building an MRM Toronto that lives its “art + copy + code” credo across every medium – with creativity that embraces and is energized by technology.

 

A digital pioneer, Louise has worked in the space since 1996, when she joined AOL in New York. She launched AOL’s interactive marketing department in Canada, and managed GM’s first ad buy on AOL Canada. She was closely involved in the evolution of digital marketing away from static banners to more dynamic and engaging forms like video and vokens.

 

Later, as a member of Facebook’s global sales management team, and their founding Head of Sales in Canada, Louise learned how to use the platform to create valuable, profitable marketing solutions for brands, and has subsequently built and managed successful strategies across the entire social landscape. At Rogers Media, one of Canada’s largest media companies, she led the digital strategic development, revenue, and audience growth for over 80 consumer brands.

 

Louise also passionately believes in giving back to her community. She’s active on many industry boards in Canada, as well as sitting on the Board of Directors for Earth Rangers, and advising the board of Look Good Feel Better.

Sabrina Geremia
Integrated Solutions Sales Leader, Google Canada

Sabrina is an international marketer, sales leader, and integrated communications specialist. She began her career in marketing in 1995 in brand management at Procter & Gamble Italy, working on laundry and cosmetic brands. In 2001, Sabrina entered the Interactive world as Marketing Manager at the search engine Ask Jeeves UK & Ireland. She then combined her Internet & CPG Marketing skills as Global Internet and Integrated Communications Director at Reckitt Benckiser, a leading global consumer goods and healthcare company based in London.

Sabrina joined Google in 2006 to set up the UK Consumer Products and Healthcare sales team and to extend best practice across Europe. She returned to Canada in 2007 to work with a wider range of customers spanning CPG to Finance to Media and Entertainment. In 2009 Sabrina built the agency and industry relations team, transforming Google’s interface with agencies and industry bodies in Canada. Her current role is leading one of Google’s largest sales teams in Canada, driving integrated solutions for Finance, Travel & Automotive clients.

Sabrina is Italian-Canadian-British and went to school at Wilfred Laurier University, Canada and the University of Pavia, Italy. She is the founder and executive sponsor of Women@Google in Canada and writes a monthly feature on the Google Blog. Sabrina serves on the G(irls)20 advisory board and is an active member of the P&G alumni committee. Sabrina lives in Toronto with her husband and two children.

Sucharita Mulpuru
Vice President, Principal Analyst serving eBusiness & Channel Strategy Professionals

Sucharita serves eBusiness & Channel Strategy Professionals. She is a leading expert on eCommerce, multichannel retail, consumer behavior, and trends in the online shopping space. She is also a noted authority on technology developments that affect the online commerce industry and vendors that facilitate online marketing and merchandising.

 

In her research, Sucharita covers such consumer-oriented topics as eCommerce forecasting and trends, merchandising best practices, conversion optimization, and social computing in the retail world. She has also authored "The State Of Retailing Online," a joint study conducted annually with Shop.org and a leading industry benchmark publication.

Webinar services provided by The Streaming Network